A multiyear partnership announced for Carrera | Ducati co-branded eyewear and official Ducati Lenovo Team Moto GP sponsorship.
SPORT AND FASHION MEET PASSION AND SPEED
Carrera, synonymous with pioneering design and outstanding quality, and Ducati, synonymous with style, sophistication and performance, have announced a four-year partnership which includes a full eyewear range known as the CARRERA|DUCATI Collection.
And, starting from 2022, as announced by Ducati in their Ducati Lenovo Team 2022 Season launch, CARRERA will be the Official Partner of DUCATI CORSE, supporting the team that, in the past two years, has been at the top of the world’s most popular and challenging motorbike championship, winning the MotoGP Constructors’ Championship in 2020 and 2021.
CARRERA|DUCATI CAMPAIGN: Ducati Lenovo Team riders Jack Miller (left) and Pecco Bagnaia (right) appear in the collection’s first eyewear campaign. Miller and Bagnaia wearing the Carrera|Ducati CARDUC 003/S sunglasses.
THE CARRERA | DUCATI COLLECTION
Created with motorcycle riders in mind but suitable for anyone with a sporty attitude, the CARRERA | DUCATI collection takes inspiration from the iconic design of Ducati’s most high-performance bike model, the DUCATI Panigale V4, and every minimal detail has been studied to be consistent with the bikes designed by Ducati’s design team, including the design of the iconic temples which are inspired by the side view of the Panigale. Aerodynamics blend with functionality and are transferred into the collection with different thicknesses, depending on the consumers’ needs.